Today the PhD students and I did this exercise, among others, to prepare elevator speeches that will work with a wider audience.
Step 1: Watch the presentation by Steven Johnson on his book, Where Good Ideas Come From. Then answer:
- How long have I been exploring this?
- Why is it relevant?
- What’s my approach/ perspective?
- What are my specific questions?
- What are my findings in general?
- What is one example?
- How do I explain this?
- What story do I have for you?
Step 2: Make a speech of your own using phrases similar to his:
- For the past…. months/years I’ve been investigating….
- It’s the kind of/ a problem/question/issue I think….
- I’ve looked at this problem from a/an… perspective/ the perspective of….
- So what I’m exploring is: What are/is the …?
- And what I’ve found, in all of these systems/ the research, there are recurring patterns;…
- One pattern I call/ is…
- And this is partially because/ may be due to…
- This is particularly relevant because….
- So you see…
- There’s a great story about…